Free guides

The 2026 buyer & seller playbooks.

Two plain-English guides to buying and selling in the Bay Area and Sacramento, written by the team that negotiates these markets every week, and grounded in the same MLS data we publish on this site. Free; tell us where to send them.

For buyers

The Bay Area & Sacramento Home Buyer Guide


How to set a real budget (not a portal fantasy), what pre-approval actually signals, how offers are won here without overpaying blindly, what disclosures and inspections to scrutinize, and the timelines nobody explains until you're mid-deal.

For sellers

The Bay Area & Sacramento Home Seller Guide


What actually drives sale price (and what doesn't), how to time the market you're in rather than the market on the news, preparing and pricing to create competition, and how to read offers beyond the headline number.

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